4 November 2026 / Ryan Keirnan
For many in Scotland’s third sector, leadership doesn’t begin in a boardroom. It begins in a community hall, a fundraising table, on a helpline shift. Supporting a local campaign.
Some of the most effective charity leaders we work with at BTA started as volunteers. But the pathway from volunteer to CEO is changing — and understanding that evolution matters for boards thinking about succession, talent pipelines and future leadership.
The Traditional Route
Historically, many third sector leaders progressed organically. They volunteered, joined as frontline staff, stepped into management, and eventually moved into senior leadership. This pathway built leaders with:
• Deep organisational knowledge
• Strong mission alignment
• Long-standing stakeholder relationships
• Practical service insight
There is enormous value in this route. Leaders who have “grown up” within an organisation often carry institutional memory, cultural credibility and trusted relationships. However, the sector itself has become more complex.
The Modern Charity Leader
Today’s CEOs are expected to operate in a more demanding environment:
• Increased regulatory and governance scrutiny
• Greater financial pressure and funding uncertainty
• Digital transformation requirements
• Heightened safeguarding and compliance expectations
• More visible public accountability
As a result, boards are increasingly open to candidates with blended backgrounds — including experience from the public sector, private sector or hybrid roles.
We are seeing leaders who may have:
• Started as volunteers
• Moved into operational roles
• Gained commercial, governance or transformation experience elsewhere
• Returned to the sector at senior level
Professionalisation of the Sector
One clear shift is the increasing professionalisation of leadership. Qualifications in leadership, HR, finance and governance are now common among candidates for senior posts. Volunteer management itself has become a recognised specialism, with leaders holding ILM awards, CIPD qualifications and national quality standard experience.
The modern CEO is often expected to combine:
• Values-led leadership
• Strategic financial oversight
• Risk and compliance management
• Income diversification expertise
• Systems thinking
This does not diminish grassroots experience — it elevates the expectation around how that experience translates into organisational sustainability.
The Value of Volunteer Origins
Interestingly, when we ask boards what differentiates standout leaders, they often cite authenticity and emotional intelligence. Leaders who began as volunteers frequently demonstrate:
• A deep respect for volunteer contribution
• First-hand understanding of service user experience
• Strong cultural credibility
• Humility in leadership style
In volunteer-led organisations especially, this lived understanding can be a significant asset.However, volunteer experience alone is no longer sufficient. Boards are increasingly asking: can this individual scale strategy, manage risk and lead organisational growth?
What This Means for Boards
If you are planning succession or future recruitment, there are three key considerations:
1. Look beyond job titles.
Some of the strongest candidates may have non-linear career journeys.
2. Balance heart and head.
Mission alignment matters — but so does financial and governance competence.
3. Invest in leadership development early.
If your future CEO is currently a volunteer manager or operational lead, what support are you providing now to prepare them for executive responsibility?
A More Open Leadership Landscape
The narrative that “you must come through the ranks internally” is shifting. Equally, the idea that external candidates bring only corporate thinking is outdated. The strongest modern third sector leaders often combine:
• Volunteer-rooted empathy
• Strategic discipline
• Commercial awareness
• Governance maturity
The pathway from volunteer to CEO still exists — but it is no longer automatic. It is intentional.
At BTA, we see first-hand how leadership journeys are evolving across Scotland’s charities. The organisations thriving in 2026 and beyond will be those that recognise leadership potential early, develop it deliberately and recruit with openness to diverse pathways. Because in today’s environment, it’s not just about where someone started. It’s about how ready they are to lead what comes next.


